Archives

January 2012


Yes, digital publishing  is here to stay

Tablets might still be a niche market in India, but they are a rapidly growing and promising new media channel for newspaper publishers. Digital publishing to tablets is another step in the ongoing evolution of the media industry. This change forces publishers to define an effective multi-channel publishing strategy, enabling them to effortlessly address any channel and to monetise new channels such as tablets successfully.

A special report by Stefan Horst.

An analysis of press articles, statements made by research companies and vendor press releases about tablet sales in India in 2011 leaves you with no clear answers when it comes to data. The figures vary from below one, up to several tens of millions. However, the tenor of all these publications is the same: the tablet market in India will flourish in the coming years. The availability of affordable readers such as the Kindle Fire and low-cost tablet devices such as the Aakash are expected to further spur the market.

Thus, it is time for publishers to prepare to integrate tablets into their portfolio of supported media channels. The benefits tablets offer for publishers are manifold – they are the first mobile device that enables publishers to extend their existing publication brands to the digital world. With reader-attractive tablet editions of their titles, publishers are able to increase the reach of their publications and to tap new revenue sources.

Click for more details ...


Dinamalar surges forward on the new media front

A 60-year-old newspaper has adapted and moved with the times, and moved quickly.  Its Web site attracts more than two million unique visitors and more than 190 million page views a month; its iPhone, iPod and iPad applications have recorded a substantial number of downloads and page views, with various apps being made available on the Android platform as well. All run and managed by a small team that is highly focused on delivering value to users as well as clients, and it has paid off well.

Sashi Nair reports on the Dinamalar new media success story.

It was at the WAN-IFRA Conference in Chennai in September last year that S.  Balasubramanian, head-marketing, New Media, Dinamalar, presented a case study of how readers could be attracted to consume news on the mobile platform, and how opportunities could be created for generating new revenue. Dinamalar, printed in ten cities across Tamil Nadu, is a 60-year-old newspaper that sells about 0.9 million copies a day. “It is known in the market for editorial standards, providing innovative content and quality readership. It was the first to launch an educational programme for students,” Balasubramanian says to me later when I meet him in his office in Egmore.

Balasubramanian refers to dinamalar. com as India’s No. 1 publication portal, with  2.05 million unique visitors and more  than  20.43  million  visitors  a month, more than  192 million page views a month, with about 47 per cent of users in the 25-35-year age group. It’s been quite a remarkable success story, which Balasubramanian in his presentation pointed out was because of          innovative   content   for   mobile platforms, dedicated teams for photo and video galleries, dedicated content, technical and marketing teams for the iPhone,  iPad  and  Newshunt  mobile site, and special content for the global
Tamil community (more than 30 stories relate to NRI Tamilians daily).

Click for more details ...


Cutting down on waste, the right way to optimise production

Lean process is a management philosophy focusing on reduction of common  wastes to improve overall value, says R.D. Bhatnagar, chief technology officer, DB Corp Ltd. He refers to eight areas where wastage can be reduced and outlines some of the most popular tools used for lean processes. From the Dainik Bhaskar newspaper production workflow, it is clear that each element needs to be seamlessly linked to another and unless there is a harmonious blend, consistency and quality will suffer.

Improvement usually means something we have never done before.” It was this statement by Shigeo Shingo, a Japanese industrial engineer and an expert on manufacturing practices and the Toyota Production System, one of the structured and lean manufacturing processes in the world, that R.D. Bhatnagar, chief technology officer, DB Corp Ltd used to kick-start his presentation at the WAN- IFRA Conference on lean production techniques and an optimised workflow.

Referring to some of the methods  that  gave  immediate results on   the press   floor, Bhatnagar said that lean process was  a  management  philosophy focusing on  reduction of  eight common  wastes to improve overall  value.  “The  elimination of wastes   reduces   costs   and improves  profits,” he added. He   drew  a  comparison  with Anna Hazare who he said had adopted  ‘lean thinking’, the simplest tool, by identifying the biggest problem affecting growth –  corruption  (cost  efficiency), pushing for people participation (people or the user acceptability  test) and stressing the importance of the implementation of certain processes in the Lokpal Bill (fast-track implementation of various processes).

Click for more details ...


A printing plant must be designed to cope with extraordinary situations

The decision to set up a printing plant is a crucial step in the newspaper business. Especially  today, when  the future of the print industry is facing challenges from many quarters and when media owners need to analyse where future growth markets lie. Setting up a new project has a long-term impact on business. It calls for investing in smart ways and investing right. Selecting the right site is as important as getting expert opinion from engineers and studying all available information. In his presentation made at the WAN-IFRA 2011 Conference, Thomas Wiederkehr,  managing   director, IE  Graphic    Engineering,  Germany, elaborates on some critical points. Nidhi Adlakha reports

No one will doubt the need for understanding the  engineering involved in installing presses to cope with natural disasters and challenging economical situations. Throwing some light on aspects that are hardly discussed or considered important was Thomas  Wiederkehr,  managing  director,  IE  Graphic Engineering,  Germany.  Addressing  delegates  at  the WAN-IFRA 2011 Conference Print Summit, he stressed the need for engaging  technologies that required low maintenance  and  were   sustainable,   economical  and safe.“There are numerous  decisions  that  a  publisher needs to take before finalising a  production site. For instance, whether he should own it or outsource the task, adopt expansion measures and a multiple smaller decentralised philosophy of operation instead,” he said.

Dwelling  on  the  requirements  of   a  new  plant, Wiederkehr said the requirements must be analysed from the point of view of editors, publishers, advertisers and operations managers. The site must offer high product flexibility, adapt to last-minute changes, allow for late editorial closure deadlines and also adapt to market requirements, special sections, new products etc. “The future production site must allow for increased colour capacity for each page, offer high product  design  flexibility,  ensure  state-of-the-art  production  quality  and  secure the ability to realise new special product effects,” Wiederkehr pointed out. Factors such as increased staff efficiency, shorter production time frames, cost reductions, easy  product distribution and delivering quality content rest with the publishers.

Click for more details ...


Optimising the process in newspaper print production
By Manoj Mathew

  • The following could well constitute what can be called the ‘printing industry cycle of  despair’:
  • What you see as the biggest problem with consistency in printing plants
  • Pressrun being high and low data points falling outside aim points
  • Makeovers and reruns

Process optimisation is the discipline of adjusting a process so as to optimise some specified set of parameters without violating a constraint. The most common goals are minimising cost, maximising throughput and/or efficiency. This is applied in most of the automobile and engineering industries in general, and our focus is how we can use this important Statistical Process Control tool in newspaper printing industries.
 
PRODUCTION SYSTEM DESIGN

Objective
To define the objective in terms of  print waste control and other wastages, to monitor consistent print density, web tension behaviour, dot gain analysis, grey balance, etc

Input
Resources used in production such as newsprint, ink, water, plates, blankets, etc

Processing
Transformation of the above resources and control aspects.

Click for more details ...


‘Concentrate on making images that reflect your passion’

Ross Taylor is an award-winning photojournalist of The Virginian-Pilot in Virginia, the US. His style of photography  strives to reveal images which convey a lot more than words. He is currently the mentorship chairman of the National Press Photographers  Association in the US. Taylor is grateful for the time he recently spent in India. He has travelled a great deal but India remains his favorite country, the one that has had the most impact on him. He says he feels continually drawn to India and will be "coming back".“It's a country and a people that I hold dearly with a lot of respect and admiration,” says Taylor. Here are his responses to questions posed by Sashi Nair

How important is visual imagery for a newspaper or an Internet site?
I believe it's more important than people realise. It is the entry point for the paper, or the Web site. It's an invitation, really, to the viewer or the reader to see the content. Sadly I think many editors overlook this and just try to cram a lot of little images over the paper, thinking it will entice people. It's much better to have one strong, dominant image that will invite people in to read the content. I can't stress this enough: think about  visuals as an invitation to content.

Do the  reader’s  eyes  usually  travel  to headlines first or to pictures?
It depends on the size. If the picture is really small and headline large, they will go to headline.
Or switched, they will go to the photo.

Click for more details ...


December 2011

A library helps create a permanent record

For the sake of posterity at least, shouldn’t publishers be considering getting  copies of old newspapers and magazines  microfilmed and digitised  a priority? Showing the  way is  Chennai’s  Roja Muthiah Research Library, a resource and research hub for south Indian studies. Widely recognised as a model library in India, the library’s core is its eclectic collection of a wide range ofTamil printed material – handbills, invitations, letters to newspapers, magazines and books – that Roja  Muthiah Chettiar had preserved over four decades. It now has an impressive collection of 300000 items. Sashi Nair reports..

LibraryArchiving  as  such  in  India  normally  takes a  back seat and hardly gets the support it deserves.  Even  top  institutions  think  of the archives only when there is a silver or golden jubilee function coming up. And after the function, all is forgotten. There are very few institutions that have  sound  archives. With its collection of nearly 300000  paper-based  items,  400000  images  on microfilm reels, gramophone records and organised information for the items, the Roja Muthiah Research Library (RMRL) in Chennai has demonstrated how invaluable  archiving  is. Today,  the  library,  set  in a  salubrious area in Taramani, is an ideal place for researchers and academics who are interested in the social and cultural history of south India.

“We would like to work with institutions to set up archives,” says G. Sundar, director, RMRL. “We have suggested that institutes must set up archives and, taking our cue, the Tata Institute of Fundamental Research, Mumbai, has. The Indian Institute of Science, Bangalore, is in the process of doing so.” Archiving by newspapers, Sundar feels, is extremely important. “We need to take stock of at least our own state (Tamil Nadu) since we are dealing with regional language publications and material in English associated with the state. It is quite depressing.

No single  library  has  the  entire  run  of  titles produced in the state, not even theTN StateArchives,” he says, adding, “For example, if you were to take The Mail or Swadesamitran, no library has the entire collection, or even 50 per cent of it.

Click for more details ...


Evolving newspaper formats and innovations – are we technically ready?

Snehasis C. Roy

The writer is associate vice president - technical, ABP Pvt Ltd. He obtained his Bachelor’s degree from the Rochester Institute of Technology, USA, and an MBA from theUniversityofMumbai. He acquired his skills working in various capacities the past 23 years – with Time Magazine, the Times of India Group, the DB-DNA Group and the ABP Group of publications. He has academic as well as practical exposure to the entire print manufacturing.

Evolution makes a species (or a product) stronger and immune to the irreversible changes in nature (or in a business environment). In a detailed study in 2007-08, experts from all disciplines of human society agreed that some form of the printed newspaper was there to stay for years to come. What would the printed dailies in 2025 look like? It was a million dollar question (or business opportunity) that had no immediate answer (we shall of course wait and see!). Some experts compared the advantages of digital pads with that of printed newspapers. Newspapers emerged with high scores on: serene reading experience, recyclable nature, portability and, most importantly, on the trust factor. Bulky size and formats were the negative point earners.

One of the experts was quoted to have said: “Forget the Internet. It’s not the enemy (indeed, the Internet might ultimately save the newspaper). Readers don’t read newspapers because they get news online, but because they find them boring.  There are major societal changes involved. Journalists are still working in a tradition that began with the young democracy.” (Ref: Roger Black, CEO, R B Inc. Design, WAN Report N1 Vol. 7.)

Major newspapers in the US and in the European Union have started experimenting with compact editions.  Tabloid redesign projects have been taken up with vigour. However, simply folding the broadsheet in half  (odd length-width ratio) and reorganising the columns and text sizes did not do much good to the  popular broadsheets in the US.  In the UK, the results were mixed.  The connotations of ‘tab’ did not help either. The realisation came hard and fast that redesign for success was far from a simple folding of the broadsheet. That was way too easy to match the societal change and expectations. The redesign team went back to the drawing board and the technical team started having nightmares as they had no answers to a request for a different size that was neither broadsheet not a tabloid, but something in between.

Click for more details ...


Follow the right path, and more productivity is assured

K. Nandakumar

The writer superannuated from The New Indian Express as vice president (technical) after having
Served the Express Group for 15 years.  Earlier, he had an 18-year stint with The Printers House, a leading manufacturer  and exporter of web offset printing machines. He is now principal trainer and senior associate, Vibes Academy, a training institution started by him.

Having selected the right machineries and placing the right people in the right positions, if the operations are not synergised by adopting the right systems (structures), then profitability will remain only a dream. The entire investment on machineries, materials and men will be a waste in the absence of the support of effective management systems. The right systems obviate the need for the human intervention at every stage of routine activity. Implementation of the right systems results in greater productivity. The right systems integrate the efforts of all the individual departments and channelise them in the right way.

INTEGRATION OR INDEPENDENCE
As far as integration or independence is concerned, every department in a publishing house usually has a functional specialty, each following a particular technology or mode of operation. Although the functionality may vary, a closer look reveals similarity, and we may choose to either integrate similar
functional areas (departments) under one roof or keep them independent. Here are a few such areas that have the possibility for integration:

MARKETING
In the newspaper industry, there are essentially two marketing wings – the Product Marketing wing that markets/sells the publications and the Space Marketing wing that sells space for advertisements. A newspaper is sold at a highly subsidised price. Only in the case of a few regional evening dailies is the price supportive of the cost of production. In general, the production cost is many times more than the cover price. In the current economic scenario, the cover price of newspapers does not even cover the cost of newsprint. The circulation income is only a fraction of the combined cost of the two basic raw materials – newsprint and ink. Competition sets the price (reduction) war. Circulation is highly sensitive to cover price. As part of promotional activity, subscribers are offered yearly/half-yearly special price schemes. The publishers are forced absorb the cost of producing the unsold copies. Despite the reduction in cover price, the commission due to agents is seldom reduced. These factors together add to the cost burden on the publisher. Though publishers are aware that circulation numbers determine the advertisement income, many a time they consciously restrict the sales volume despite a favourable market. They also know that it gives them just temporary relief from revenue expenditure and that it will affect them in the long run.

Click for more details ...


Leveraging the creative power of youth to excel, stand out

With its main newspaper edition in Surabaya,12 regional editions across East Java, Central Java, Jogjakarta and Bali, and with 199 newspapers, tabloids and magazines in its basket, Indonesia’s Jawa Pos Group is a significant media player in the country. But what sets it apart is not its size or range of products. It is its steadfast focus on youth, using exclusive youth power to run its editions. The stories are all based on what interests GenNext. When newspapers the world over are desperately trying to attract the young reader, Jaw Pos seems to have already been there, done that. This report by Nidhi Adlaka is based on a case study of the Jawa Pos Group presented by the group’s director, Azrul Ananda, at the WAN-IFRA 2011 Conference in Chennai

If  there’s one thing that sets apart the Jawa Pos newspaper from most of the others in the world, it is its high degree of innovation and youth-oriented strategy. Another significant thing is that the average employee age is only 20. Indeed, the astonishing success of Jawa Pos has been in large measure due to its well thought-out strategy of utilising the power of the youth. “We have a strong belief that new people always bring in new ideas and we have ensured none of our chief personnel are above the age of 40. We rope in young college students to run the youth edition and the focus lies on fresh news,” said Azrul Ananda, the group’s director, himself young and dapper, addressing delegates at the Newsroom Summit of the WAN IFRA 2011 Conference in Chennai.

According to an Enciety and Nielsen Media Research study conducted in 2010, more than 51 per cent of Jawa Pos readers are under the age of 30. The first newspaper in Indonesia, perhaps even in the world, to have special pages dedicated to the youth everyday, Jawa Pos launched the DetEksi section in 2000. Ever since, the three-page youth section is a daily feature. “The average age of the DetEksi crew is 20 years. From reporters, photographers, and designers, to finance manager and editor, the entire edition is run by youngsters, mostly college students who work part-time,” Ananda added. The reportage of the entire section is based on surveys and their findings. A range of topics that interest the youth are analysed and the stories are based on the same.

Reinvention is a prime philosophy of the organisation, and its slogan ‘Selalu ada yang baru’, meaning,‘We always have something new’, is apt. A new section in the paper is launched every year and it runs for a year, till another new one takes over. It has given people something new to look forward to each year, and with the sections dedicated to a particular segment of the population, readership is guaranteed. For instance, editions launched with a focus on young families, or the elderly, have been popular in the region. Another success has been Jawa Pos – for Her, a section dedicated to women. “As more than 50 per cent of the population is women, we needed to create a shift in the thinking process and treat women as a majority, not a minority. All employees are encouraged to attend women-oriented seminars,” Ananda pointed out. Ensuring there is a picture of a woman, with at least one story on each page of the edition, is a strategy the group has adopted, and it has helped increase readership.

Click for more details ...


Ink rub-off: Is it really a concern while printing newspapers?


Manoj Mathew


The writer is assistant general manager-technical, The New Indian Express. After graduating in Engineering (Printing Technology) from the College of Engineering and Technology, Pune University, he went on to obtain a post-graduate degree in Management from the Indira Gandhi National Open University (IGNOU), New Delhi. He has had an earlier stint with TNIE(1996 TO 2004), after which he headed Production /Operations at Versatile Card Technology – India (2004-09). He had worked for the Eenadu Newspaper Group, Hyderabad; Thomson Press (India) Ltd., Faridabad/Okhla, New Delhi; and The Printers House Ltd.)

If you were to ask any printer the question (is ink  rub-off really a concern while printing newspapers), the answer would be a big ‘Yes’. Indeed,  ink  rub-off  affects  printing  quality  – once transferred to fingers, invariably the fingers would touch the printed portion and smudge it. Of course, it is not desirable, and you may need to understand the real cause and the factors that lead to this sort of  a thing happening, and the measures to control the effect.
The  drying  or  setting  process  in  coldest newspaper printing is by the absorption process. There are no external drying supports, which can aid the process. Therefore, the factors associated with rub-off have to affect the absorption process.  Following  are  the  factors  that  have  a  direct impact on the level of rub-off, which need to be controlled.

The range of rub reduction obtained from all of the samples was determined and is plotted in Figure 1. The upper line represents the best of the samples measured and the lower line the poorest. Obviously,   the   wide   variation   between   the poorest and best suggests that several parameters influence the rub-off levels in a newspaper.

1. Type  of  formulations  Currently  US Ink  offers  three  general  types  of  low-rub  ink formulations. They are Super Standard, Low Rub, and  Rub Proof.

Click for more details ...


Now it’s the presses that make the track go round

S. Muthiah

The writer has been in journalism for more than 60 years. He is editor, Madras Musings, and author of several books on Chennai as well as biographies, including those on companies  and institutions. His eekly column, Madras Miscellany, has been running in The Hindu Metro Plus for over ten years. He has taught journalism and print production at the Bharatiya Vidya Bhavan, Anna University and the University of Madras. He helped found India’s first degree course in printing technology at Anna University in 1980. He has been an office bearer of the Madras Printers’ and Lithographers’ Association, and the All Indian Federation of Master Printers. In March 2002, he was awarded the MBE by the Queen of England for his work on heritage and environment conservation in Chennai.

Forgive me for continuing from where I left off last month. But I can’t help but return to the subject of the luxuries the Media focuses on in a country where the majority of people struggle to make ends meet and a few hundred million are downright poor, for in the couple of weeks that followed my sounding off last month all that the Media was inundated with, and which rather overwhelmed me, was Formula One motor racing coming to India and the Rs.20,000 million track built for it. And to think that the track was built in, if I am not mistaken, the name of Lord Buddha, the Lord of Humility!

Now I have nothing against Formula One motor racing if that is your sport. Nor do I have anything against one of its so-called races being held in India. But I do have much against the way the organisers hosted it and the way the Media played up to them, particularly the Press.

Firstly, imagine accepting advertising that read “Today with the blessings of God, the dream of 1.2 billion Indians has been realised with the successful hosting of the first Indian Grand Prix”! No doubt those 1200000000 included the 95000 affluent who watched the race live and the 2 or 3000000 who were among the worldwide audience of 525 million that saw the race on television. Does this advertiser really want us to believe that all the other hundreds of million who call India home, all those  other zeroes, were really dreaming of the Buddh International Circuit and the one race it was built for ?! Only the conscienceless would produce such advertising and feature it, sparing not a single thought for all those dreaming of food, clothing, shelter and infrastructure.

Secondly, even if it was felt a worldwide audience of a few hundred million would benefit India– and let me assure you that none of that audience will contribute towards ameliorating conditions in India unless there is something in it for them – was it necessary to provide 600000 litres of subsidised petrol, consider waiving of sales and entertainment taxes, allow 12000000 cubic metres of earth to be moved to Heaven only knows where – no doubt at a hefty profit for some concerned– and block traffic for miles inconveniencing thousands more than those who made it to the track?!

And if this is justified by the thought that it will help India’s growing automobile industry mushroom even further – which it won’t, given the chasm existing between the world of Ferraris and what have you and the world of Marutis and Nanos – who will it benefit but the multinationals – the New East India Company – who have been given every concession and more to put up their automobile plants?! Was there anyone in the media who raised their voices against this expansiveness, not to mention extravagance?

Click for more details ...


Single- or double-width presses? The choice is not quite easy

The choice of press is getting more and more complicated. How do you go about deciding the right press for the job? K. Krishnan, vice president (technical), The Hindu, in a presentation made at the WAN- IFRA 2011 Conference, makes it clear that the choice ultimately rests with the individual publisher, based on what the requirements are. If the print order is more than 100000 copies and there are a number of inserts, he recommends a double-width press; and for small print-runs, single-width. Sashi Nair reports

In the end, it turned out to be quite a succinct presentation by K. Krishnan, vice president (production), The Hindu. There was no clear-cut answer as to whether a single-width press or a double-width press was better. However, based on his more than 30 years of experience in newspaper and commercial press production, Krishnan provided a bird’s eye view, his opinion more than anything else, and the audience listening to him at the WAN-IFRA 2011 Conference seemed to have gleaned the answer.

Indeed, Krishnan’s very first slide, ‘Based on individual requirements’ seemed to suggest the answer at the outset.The mechanical engineering graduate from the College of Engineering Guindy, Anna University, went on to explain that such discussions could all be based on experience and opinion, but, finally, “you have to apply your mind and see what is suitable for your requirements”. He listed out some factors to be considered: print order, time, cost, space, quality, wastage, growth, traditions, and market conditions.

The foremost consideration, according to Krishnan, was the print order. And he provided an example. In 2006, when The Hindu moved from a single-width to a double-width press in its Hyderabad Branch, about 140000 copies were being produced, with the edition getting over around 6am. “We had to improve the situation and there were so many options available at that time. One was whether to buy one more machine of the same kind with a higher speed,” he said. The Hindu opted for a double-width press. By the time the project was completed, the print order went up to 200000 copies, and the finishing time was 5.30 am. “If the print order is above 100000 copies, it is better to go for a double-width press,” he stressed.

The next consideration, Krishnan pointed out, was how many copies were required to be printed, adding that output, down time, make ready time, and “fallback considerations” were the related factors to be noted, irrespective of whether there were two machines or just one machine with higher capacity. “In India, the general idea is that if you have two machines there is one to fall back on; but modern machines are well built with more reliability, so no spare machine is really needed,” he said. Except in Chennai, which is The Hindu’s major printing hub, the group has only one press in all the other printing centres.
Providing some figures, Krishnan said the output (for The Hindu) with a single-width press in Kochi  was 36000 copies an hour; and in New Delhi 34000 copies an hour. With double-width presses (using heatset), Chennai and Hyderabad each recorded 66000 copies an hour.

Click for more details ...


November 2011


UV curing in newspaper printing
Manoj Mathew
Assistant General Manager (Technical) The New Indian Express Chennai

Traditionally, newspapers have been produced with un-coated paper and printed with cold- set inks that dry by absorption into the substrate.  The demand in recent years   has   changed   newspapers   to print in  combination with colourful supplementary sections and direct advertising printed on gloss-coated material. This  type  of  work  would normally require separate investment in a dedicated heat-set press and / or the installation of a large and expensive drying oven.

UV printing is becoming more and more popular within our industry. Numerous printers are now investing into   this   technology   for   various reasons: to produce their current customers’ products more efficiently and effectively; to separate themselves from their competition; or may be just to  become that “greener printer.” It could even be all of the above.

A correctly configured UV printing press   could   enhance   the   current business along with creating many new opportunities that were never possible with  a  conventional  machine. Many figure  out  quickly  that  the  rewards are  well worth the investment when approached and executed properly. UV has  something to offer for everyone willing to take that plunge.

Currently cold-set presses can be easily upgraded with a compact UV curing  system  to  enable  production of  high quality work on both coated and uncoated papers. Printing can be either  UV or a combination of cold- set and UV. This enables the printing presses’ capacity to be expanded and more efficiently used in the newsprint area, allowing the glossy supplements to  be  printed  during  the  day  when the press would normally be standing idle.

Several UV drying systems are now installed in newspaper printing presses
The points to be taken into consideration when deciding to change to  UV  printing  and  the  equipment which  is needed to be successful are explained  below. The  advantages  of using  UV  technology  in  newspaper printing  will  be  exemplified  by  the start  up  of   several  UV  presses  at innovative newspaper print shops.

Beside these installations  there  is upcoming  interest  for  UV  solutions in  numerous newspaper and cold-set companies. The technical reasons are mainly:

  • Immediate drying, high density
  • Inline Printing of advertising
  • Printing of Covers on coated stock u Printing on Foils/LWC-Qualities u Pre-Production of Inserts
  • Interesting Commercials
  • Value    addition to existing products.

Click for more details ...


World press trends: Newspapers still reach more than Internet

Newspaper circulation declined in print world-wide last year but was more than made up by an increase in digital audiences, the World Association of Newspapers and News Publishers (WAN-IFRA) said in its annual update of world press trends.

“Circulation is like the sun. It continues to rise in the East and decline in the West,”
said Christoph Riess, CEO of WAN-IFRA, who presented the annual survey at the
World Newspaper Congress and World Editors Forum in Vienna, Austria.

The survey found:
- Media consumption patterns vary widely across the globe. Print circulation is increasing in Asia, but declining in mature markets in the West.
- The number of titles globally is consolidating.
- The main decline is in free dailies. “For free dailies, the hype is over,” said Mr. Riess.
- For advertisers, newspapers are more time efficient and effective than other media.
- Newspapers reach more people than the internet. On a typical day newspapers reach 20 percent more people world-wide than the internet reaches, ever.
- Digital advertising revenues are not compensating for the ad revenues lost to print.
- Social media are changing the concept and process of content gathering and dissemination. But the revenue model for news companies, in the social media arena, remains hard to find.
- The business of news publishing has become one of constant updating, monitoring, distilling and repacking information.
- The new digital business is not the traditional newspaper business.

Mr Riess’s presentation focused on six key areas: the media consumption shift; economic developments; newspaper circulation and number of titles; advertising expenditure by media; newspaper revenue; and internet versus mobile. This represented a significant shift from past versions of the world press trends survey, which WAN-IFRA has been carrying out since 1988. Long a statistical compendium of information from more than 200 countries, the 2011 report focuses on the 69 countries that account for 90 percent of global industry value in terms of circulation and advertising revenue. “We’re concentrating on value rather than volume, focusing on key numbers in key markets,” said Mr Riess. “Our approach puts a premium on insight over numbers.”This reflects feedback from industry stakeholders, as part of the new WAN/IFRA review. But the survey will continue to monitor all countries.

When measured in minutes per day, media consumption patterns vary widely. For example, television dominates in the United States, internet accounts for one-third of media time in Austria, and digital gets just a fraction of consumption time in Russia.

Click for more details ...


Vital decisions for profitability
Part III
K. Nandakumar
Started as a lecturer in the academic field and served The Printers House,New Delhi. Until recently he was Vice President – Technical, The New IndianExpress group and after superannuationis now an Associate of Vibes Academy,Chennai imparting training on technical,managerial and personality development

In  part  I  &  II  of  this  series  we discussed  on  Vital  Decisions  in selecting the right machineries. For understanding  the  specific  technical compliances   related   to   acceptance of  web-offset  machines, the  readers may        please   study     IFRA Special updated report of the Special Report 3.16.3,  publication  dated  01.2008. In  this part III we shall look into the various considerations involved in the employment of the right people.

It is debatable whether the human element, in industrial operations, is an asset or a liability! The 5 Vital M’s, the essential elements of any enterprise, are Men, Machine, Material, Method and Money. Any one of them can prove to  be  an  asset or  liability. It  differs from case  to case, based on the said management’s  capability to make the best use of the  said element. Among them the human factor, in an enterprise, is  the  most   crucial  resource.  The decisions with regard to employment of people and the processes to get the optimum out of  them  are the most vital ones, for every industry.

At the grassroot and clerical levels, the  technological     developments, seem  to  have  taken  away  the  need for  human deployment. Automations are  becoming  the  order  of  the  day. The   machineries   and   systems   are replacing human  deployment. Further,    automations benefit the enterprises by ensuring higher speeds, productivity   and   guarantee   results with  better  accuracies.  Automation has also obviated the need for human intelligence   for measurements, correction and supervision. However it is interesting to note that these great technological opportunities have not reduced  the  gross  cost  towards  the labor. The availability of workmen / trademen, like mechanics, plumbers, electricians etc. is becoming scarce due to various reasons. The educated class prefers white collard jobs and shy away from trade related work. Hence the irony is that, while there is substantial strength reduction on core production area (achieved at grassroot levels), the fact  is added to the middle and top slots. The grassroot level labor is being replaced  by  highly  paid  supervisory and middle / top management (though less in numbers).

The trademen are replaced by executives, supervisors  by  engineers and  managers  by  leaders  (!). The management   is   satisfied   that   the total  staff  strength  is  reduced. The satisfaction is imaginary because such exercises always result in the payroll being drastically increased. Moreover it is difficult to handle and retain the high  profiled  staffs  as  their  satiation levels are high.
 
A management’s typical current approach towards labor, the funny side of it, as in the following anecdote, may give us a brief relief from this serious subject:

Click for more details ...


News channels vs. newspapers

Reading habits are going down as people are very casual in understanding the essence of importance of print and its values

Mohammad Shamim Afzal, Prof. Assistant, Centre for Dalit & Minorities Studies,
Noam Chomsky Complex, Jamia Millia Islamia, New Delhi

We often find debate over existence of print media against the growing reach of the electronic media. There is   an   apprehension  that  print  will disappear as more and more readers are  converted to audience and want to remain silent spectators at the press of the remote control. Reading habits are  going  down  as  people  are  very casual  in  understanding  the  essence of importance of print and its values. Here are some  commonly appearing features which  compares the print as well as the electronic media.

Editorials: Newspapers have the so called ‘soul’ of the paper, the editorial giving opinion on the very important issue of the day. TV channels do not have such pieces. Sometimes CNNIBN  gives  an  opinion  (editor’s take) on an issue.l

Letters: Newspapers publish letters sent by the readers on various issues published in the paper or something important in the public interest  in  the  form  of  complaints, grievances  etc. TV  Channels  invites viewers feedback only during some live debates / discussions like Muqabala, We the People, Hum Log, Left Right and Centre etc on NDTV.

Feedback: The Hindu very often publishes a correction for any omissions or errors in the very next day of the edition. But in TV channels there           are numerous errors    and omissions which are never corrected and improved even   though   there are agencies to nab the channels for surrogate advertisements.

Tangible: Newspapers  are tangible. You can read at your ease, leisure  and  convenience  unlike  TV channels.

Back  Issues:  Newspapers can  be accessed even after days and years, but TV channels’ programmes can  never be. Some newspapers have even started archiving the e-papers on their websites. Interestingly newspapers are  printed  as  well  as  electronically displayed  on  the  websites.  At  the same time whole content is archived. But  the  electronic  media  have  only one  medium  of  communication  i.e. electronic which comprises both the TV and internet.

Click for more details ...


Advertising makes the presses run

It was not name- dropping or featuring a face for the sake of featuring it, but fashion reporting of the highest order. And in a Westernised  social set that took fashion seriously, it was a full page that made waves, set standards in the fashion world, and left the opposition standing

S.Muthiah Author, editor, printer and a journalist for over sixty years

Many  decades  ago,  I  was  in charge of a Sunday newspaper in Ceylon. I like to think that
it was the best Sunday newspaper in this part of the world. Certainly, even by the admission of the staff of its main rival, it was a much better paper than theirs.  To give you just one example of why, long before Indian newspapers introduced  what passes for Page-3 – all those  nameless, or single-named, fashionistas  posing for the camera in clothes  whose   details  the  cameras fail to catch and  whose colours the printing (or is it the newsprint?) kills – we had a page full of the fashionable in beautifully printed black and white every Sunday in the 1950s.  But what we insisted on was that party / event reporters Alfreda, Nan and whoever was suddenly called in had to get full descriptive details of the outfits together with full names and designers’ names if there were any.  And they made sure that photographers Zaheer or Sene or anyone else they had to bully focussed on the fashion features they were later going to describe and not on faces and shapes.   It was not name-dropping or featuring a face for the sake of featuring it, but fashion reporting of the highest order. And in a Westernised social set that took fashion seriously, it was a full page that made  waves, set standards in  the  fashion   world,  and  left  the opposition  standing.    But  even  with such talked about pages we could not catch up with the opposition by a mile! It also taught me a bit about fashion, arguing with this team, but  learning all the time, as well as about how the circulation game really works.

The  opposition   had   a   superb management   team   that   spent   its money wisely on all that it takes to push  circulation.                And  that  is  not merely content.  It has much more to do  with getting the paper to readers first, even in the remotest corners of the  Island.  And that handsome edge over us in circulation ensured winning, by a distance, the race for what makes a newspaper not only go round but also become a major success.  And that is ADVERTISING.

A winning circulation ensures increasing  numbers  of  `Smalls’  or `Classifieds’   as   well   as   `Notices’ of  all sorts.   And both are in many ways   more   important   than   news content   for   circulation.          After  all, they  provide  information  that  more readers  want  than  what  happens  in Sirte or Timbuktu!  And as they push up circulation, they ensure that more and more display advertising comes in from the big boys. With our inability to reach the newspaper to the reader, we were nowhere in this race to make money –  and  found ourselves never able to catch up in this vicious circle that  the   newspaper  industry  is  in. And make no mistake about it; it is an industry, and, like any other industry, is in the business to make profits, not for any deeply felt  altruism towards society.

I ride this favourite hobbyhorse of mine again because during the last few weeks, whenever I went  out to get my  favourite newspapers and opened them to look at the headlines, all I was confronted  with was pictures of cars hardly any readers of these newspapers could  afford  to  buy,  gold  jewellery a  few more would buy whether they could afford it or not, and glitzy sarees that yet  a  few more could afford to buy.   Of  what was happening in the world, there  was nothing to be seen on the front pages – and back pages – except cars, gold jewellery or sarees. Talk of conspicuous consumption and Marie Antoinette, our dailies appear to be in full flow encouraging them.

Click for more details ...


A drive for power conservation in printing presses

The growth of printing industries in Indian market is rapidly increasing and therefore the demand  of electrical energy is growing and it is directly consuming natural resource which is depleting fast. Thus there is need to conserve energy, particularly in print industry.

Kapil K.Mathur
Assistant General Manager – Engineering Technical Corporate, Dainik Bhaskar, Jaipur

Power  is  consumed  in  various ways  across  all  the  sector  of Indian  industries  and  homes.
It  consumes  vital  natural  resources to convert the energy from one form to  another.  Much  of  the  energy  is consumed usefully, but some amount of  energy gets wasted or lost in the system. This may be due to lack of knowledge, interest  or  less  efficient system. This article is aimed to get an awareness of “waste of energy” which must be addressed.

It is observed that in an organization like printing industry normally no one is directly responsible for the monitoring, control  and  waste  of  power.  Each company has its own characteristic on need based monitoring and targeting system to meet its own requirements, but the energy is a recurring direct cost to the company and for the nation too. The availability of energy for industrial infrastructure   on   sustainable   basis is  important  and  must  be  ensured.

The growth of printing industries in Indian  market  is  rapidly  increasing and therefore the demand of electrical energy  is  growing  and  it  is  directly consuming  natural resource which is depleting fast. Thus there is need to conserve energy, particularly in print industry. It  is  strongly  felt  that  the energy cost takes up substantial share in  the  overall  cost  structure  of  the operation. This   economic  condition should  be  viewed  urgently  to  take initiative and promote the conservative drive among print industries.

Click for more details ...


Into the digital era

Over the past few years, newspapers have broken barriers of being a traditional news medium and have transformed not only their look but the news dissemination process as well.

Nidhi Adlakha
Works at the Times of India, Chennai and is a media fellow for the year 2010-2011 at the National Foundation for India (NFI), researching on the links between poverty and tobacco

Introduction
In  today’s  highly  digitised  world, where people have everything on the  go – be it music, e-mails and
pictures,  providing  a  platform  for news  delivery  was  not  far  behind. Over the past few years, newspapers have   broken   barriers   of   being   a traditional news medium and have transformed not only their look but the   news  dissemination  process  as well. From e-paper editions to stand alone  news websites, the newspaper has come  a long way. A similar story is  that  of  the Washington  Post, that had a makeover and ventured into the digital era. At the newsroom summit of  the WAN  IFRA  Conference  held in Chennai last month Raju Narisetti, Managing  Editor,  Washington  Post, explained their shift to digital with the focus still on quality journalism. With a rather outdated website and a fairly old print edition format, they decided to merge the physical and the digital by changing the structure technology, goals   and   introducing   savvy   web tactics. The  134-year-old  newspaper went  digital in 2009 and since then the Washington Post has transformed from a  print-centric newsroom to a multi-operational platform. “We faced many challenges when we started off; the website that had been designed 10 years ago was outdated and we felt the strong need to connect to our digital news  readers. We altered the entire newsroom structure and educated our staff on the importance of such a task,” said  Narisetti. The Post has, since its digitisation, won five Pulitzer prizes and has been successful in introducing new capabilities in the system despite a reduction in cash flow.

A web first newsroom

Explaining their web first newsroom, he  said, “A radical structural change that involved the creation of a universal news desk with elements of all three mediums - print, digital   and   mobile,   was undertaken. The focus was to create a faster, more interactive medium.” They also invested in Cross-Media  Platform  (CMS) that merged features of the print edition, introduced video, audio and  other interactive forms of news   distribution  that  helped streamline   the   workflow   and relatively reduced processing time. With the new integrated newsroom functioning throughout the day, many changes  were  brought  about  that  scaled the Post to  newer heights. While   earlier   we   had   people who were  dedicated   reporters and editors, we felt the need for having people with strong social media and mobile skills, as part of the team. To evaluate our progress, daily and   mid-day   evaluation reports are formulated. They help access the completion of tasks assigned,” he added.  A metrics driven culture was created – hourly reports, mid-day performance alerts and real-time reports.

Click for more details ...


Mass media as an arbiter?

T.G. Venkatnarayanan
The author has long work experience in the print industry and was actively involved in the purchase of capital goods and raw materials while in service with The Times of India

If one  were  to  appraise  the  basis of    democracy,   liberty,   equality and  fraternity all these three core   values will occupy the top slot of this magnificent edifice called democracy, an  ideal form of government that a state will cherish to adopt to govern its people by themselves. India is not new to  democracy  and  right  from Vedic times we have had democratic form of government but now more believed to have been conceptualized and created by  the West.                Liberty, equality  and fraternity  are  the  fundamental  core values of democracy. To find out how true a government is democratic, any appraiser will first have to carry out a microscopic analysis governing these fundamental values enumerated in the Constitution of any democratic country which has accepted a democratic form of government.  Once the mandate of the people has been obtained and they are  enshrined in the Constitution of the country adopting it, the appraiser will probe to find out how best they have   been  implemented.  He  will first examine whether the freedom is actually enjoyed by all the people and is within its ambit and true meaning; whether it has been well understood by  all; whether the laws framed are without any discrimination; and check if the true meaning of equality before law is common for all besides if there is   real   brotherhood   and   peaceful co-existence              in that democratic country,   etc.  as  they  are  essential features  for  effective,  impartial  and smooth functioning of any democratic government.

It is for this purpose that we have a watchful judiciary after legislature and the  executive.   Along with judiciary we   have   the   fourth   estate   which is   universally   acknowledged   as   an additional pillar of democracy.  These two institutions viz. the judiciary and the fourth estate in the current scenario have  become the main pillars of any democracy.

Click for more details ...


How postpress processing changed the newspaper

Since the early days at the end of the 1950s, postpress processing has   brought  lasting  change  to the look of the newspaper. And thanks to  its groundbreaking developments, Ferag AG can lay claim to a large share of the progress and success.

The foundations of the era of the automated mailroom were laid in the mid-fifties when engineer Walter Reist   – who went on to found Ferag AG – developed a conveyor system that could take newspapers directly off the press folder and transport the copy stream –  smudge-free  –  to  the  mailroom. Well-known newspaper publishers in Switzerland and abroad were quick to recognize the huge efficiency potential of  this invention and equipped their production technology with the new  conveyor system. Among  these first  users  were  the Tages-Anzeiger in Zurich (Switzerland)   and   the Augsburger Allgemeine  in Augsburg (Germany).

The turning point

Over the next 20 years, new developments were mostly associated with bundling. The first two memory programming enabled the automatic production   of   layers   and   bundles with a variable copy count. And with the construction of the first inserting machine, business with advertising supplements was just around the corner and set to become an important source of revenue for newspaper publishers in the following decades.

Click for more details ...


October 2011


Vital decisions for profitability - PART 2

K. Nandakumar

Started as a lecturer in the academic field and served The Printers House,New Delhi. Until recently he was Vice President – Technical, The New Indian Express group and after superannuation is now an Associate of Vibes Academy, Chennai imparting training on technical,managerial and personality development.

Having seen the various cost factors to be considered in selecting the Capital equipments in Part 1, let us focus on the choices available with regard to the design,specifications and other aspects in selecting machineries in this issue.

Most of the factors are common, relevant  to  any  new  venture  or  an existing operation.

The  first  and  foremost  decision is on the cut - off in the case of web printing machines and the maximum / minimum sheet size in the case of sheet - feds. In sheet - fed there is flexibility and a range in the printable sheet sizes the machine can handle. With regard to web printing,  in the absence of such flexibility, the choice of  cut - off is a crucial decision.   In web once a cut - off is decided we are stuck with that! The book printers are to  choose  the cut - off based on the final trimmed size of the books. If the magazine is published by the printer himself, the magazine’s final size can be decided keeping in consideration the paper saving. That is, the printer cum publisher is at liberty to choose the cut - off or the magazine size to ensure that minimum waste is generated through trimming. Normally higher trimming is required to trim away the folder pin marks. This leads to the compulsion to go for ‘A step larger’ cut - off. There are  pin  less  folders  available  in  the Indian market and may be considered. Also there are provisions in the folders to get  lap-fold on the third fold. By setting the required lap-fold the trim margin can be  reduced. This enables us to choose ‘A step lower’ cut - off suitable for the  same book size and shall save considerable paper cost.

In  the  newspaper  industry  both the   width  of  the  paper  (web  roll width) and height of the paper (Cut- off)   are   gradually   getting   smaller and  smaller. The  high  cost  content, in   newspaper,   being   the   cost   of newsprint, reductions in the newspaper  size  have,  we  may  even say,  is keeping the industry financially viable. The web width from the initial 813 mm. is gradually reduced, step by step, to the current 700 mm. With regard  to  the  height  of  the  paper the size is  reduced from 578mm   to 560mm and currently is at 546 mm. Further the width is moving towards compact paper (Berliner size). Europe and  USA  are  standardizing  on  628 mm. In India few of the newspaper has gone already for both the main section and for  the supplements to 533mm and further a few supplements are in 508mm.

Click for more details ...


An outlook on industrial- scale commercial web offset printing

Thomas Hauser, Vice President Corporate Marketing & Communication and Press Officer, at manroland

Developments  in  commercial web offset printing in recent years  started  with  32-page presslines, moving through 64 and 80 pages to a 96-page printing system. Through ongoing product evolution resulting in ever higher productivity with the same  printing quality, commercial web offset printing grew its market share. Why are high volume web  presses  and  especially  the  new 96-page generation a logical consequence of this development?

A look at the print and advertising market
Printed   advertising   is   growing again,   supported   by   the   positive influences   of   cross   media.  Things looked  different  in  2009  when  the financial and economic crisis caused the print volume in Europe to decline by around 15 percent, and investments in commercial web offset presses to fall to approximately one third of the average annual value before the crisis. On top of the downturn in the economy, there were  additional  structural  influences caused by advertising spending shifting away from  print and towards online media.  Nevertheless,  in  the  course of the  economic recovery in Europe, advertising  spending for print media has grown since the first quarter of  2010, in some cases even by double digit   percentages.   Also   in   2010, paper consumption in Europe for the heatset  web  offset  segment  rose  by almost seven percent compared with  the previous year. A summary of the development  trends  of  the  printing segments mainly produced with high  volume systems shows the following  scenario:

  • Household advertising in the form of  leaflets  and  flyers  that  land  in the consumer’s letterbox separatelyor   inside   other   media   are   still indispensable for trade and industryto  stimulate  the  buying  impulse. The central success factors of this advertising form are clever regional distribution, creative product design, and its communication capability.
  • In the field of catalogs for trade and industry, the so-called Big Books are giving way to shorter run catalogs that      appear  more    frequently. Especially  the  printed  version  of entertaining magalogs, cross between a magazine and a catalog, remains the anchor for cross media marketing campaigns.

Click for more details ...


The Times of India, Ahmedabad, bags technotrans Green Printer Award

Shashi Nair, Editor, Vidura and Grassroots

Going   green   has   really   not caught the imagination of the printing   industry   at   large. Isolated printers are doing their bit for the environment but that is not enough. The onus is on the entire industry to come up with creative solutions to be not only the most efficient but also the greenest printers in the world.

The Times  of  India, Ahmedabad  is the first winner of the Green Printer Award instituted by technotrans India. At an evening function in Chennai held recently at Hotel Radha Regent, which was a mixture of style and substance, Pradip  Das, deputy general manager, Production  Department, The Times of   India,   Ahmedabad,   and  Tushar Bakhda, senior  manager, received the award as well as a cheque for Rs one lakh  from  SM  Begaraaj,  proprietor, Aadhithiya’s  Constructions, Chennai.

The Green Printer Award, a first in  the Indian offset printing industry (including  newspaper)  according  to ST  Sunil Mathew, general manager, technotrans, is the company’s way of honouring a printer who respects the environment, is a corporate citizen and is socially responsible about preserving the    environment for the future generations.

Speaking at the awards ceremony, Mathew said that the response from the industry was bad. “I feel sad about it. We received only nine entries despite massive  marketing  campaigns  across India, promotions and advertising – and only one from the sheet-fed segment. It’s a sad number, but this is the just the beginning. Environmental awareness is catching up fast in India because it is a question of our survival on earth. It is time for every individual to behave responsibly towards the environment.” According to Mathew, The Times of India did not take any major  step to protect  the  environment  but  “small creative  steps”  to  save  energy   and reduce paper wastage made the team a  winner.  Referring  to  applications received,   Mathew   said   that   one applicant   had   mentioned   27   trees being saved if one tonne of newsprint was saved:

Click for more details ...

Advertising strategies- need of the hour

Dr.L.Ramesh, M.Com., MPhil.,Ph.D, Assistant Professor, Bharathiyar University Arts and Science College,Valparai Mrs.S.Sridevi, M.Com., MPhil.,Research Scholar in Ph.D, Bharathiyar University Arts and Science College,Valparai

Advertising has got the fancy of all professionals  as modern day marketers  consider it as integral  component of all communications taking place  between the company and its customers. The modern approaches   to advertising adopted by companies have undergone a paradigm shift in the last few years, thanks to the emergence of new technology and globalization.

Introduction
Advertising is the quickest, least expensive and most effective medium   for   communicating with the people. It helps to find quickly what they want to buy, where to buy and how to buy and buy them easily.It also educates people to make effective use of  the product. Advertising is a dynamic   activity  and  is  constantly changing in response to changes in the world of business.

Nothing  sells  these  days  without proper advertisement and strategic marketing. Along with the growth of high tech modern industries, high tech modern advertisement also kept equal stride  to  make  the  business  world highly competitive and result oriented. Although advertisement is not the only factor that contributes to sales, it plays a  major role in the process of sales resulting in huge profits.

Besides   the   concrete   result   of creating     profits, advertisement produces   the   non-concrete,   non- financial contributory factors to sales such as brand loyalty, recall measures, competitive edge over other products, price  preference  etc.  In  fact  non- financial   benefit   of   advertisements is as important as financial benefits. Advertising  may  have  both  a  direct impact on product performance and an indirect one mediated by its influence on product coverage in the media. The total effect of advertising on sales may be much larger than the direct effect, if the indirect effect through coverage is   included  and  if  coverage  has  a significant effect on sales.

Advertising has  got  the  fancy of   all   professionals   as modern day marketers consider  it  as  integral component of  all  communications taking  place    between  the  company and   its   customers.   The   modern approaches   to advertising adopted by companies have undergone a paradigm shift in the last few years, thanks to the emergence of new technology and globalization. Advertisements  reflect the  society at large and the gradual changes in its culture, traditional and mindsets. Understanding the target audience inside out and grabbing their mind space right on is the crux of it.

Click for more details ...


Press Simulator. State-of- the-art training facility at WAN-IFRA RMTC

Anand Srinivasan Research Engineer WAN-IFRA South Asia Chennai.

AN-IFRA Research and Material Testing Centre (RMTC)  hosts  the  first  “Simulated Press Training Facility” in South Asia for training newspaper web offset personnel.

The state-of-the-art training facility offers training on three press configurations – 2x1, 4x1 and 4x2, both broadsheet and tabloid. The Simulator, from Sinapse Print, France, includes a library of almost all the problems that can happen in the newspaper  production  environment to simulate different press situations.

Why do we need a simulator?
Most of the publishing companies have upgraded  their printing facilities and have modern printing presses.    They  train  their new recruits   and   other   personnel   on the  job. There  are  disadvantages  in training   the  new  recruits  directly in a multi  crore  press.            For example,it leaves limited opportunity  for  the  trainee toexperiment new  things, fearing heavy losses and damage if something went wrong.This could lead to less exposure to rare problems which in turn leaves people to struggle when the problem arise in real production.

This is where the Simulator helps a great deal in training the staff.

Click for more details ...


September 2011

Importance of Grey Balance in printing

Manoj Mathew
Assistant General Manager (Technical) The New Indian Express Chennai

Why Grey Balance?
Conceptually, color is first created in  the "Mind." The creative mind is a fertile area and hampered with few rules  and regulations. In the Graphic Arts,   the   only  real  constraints  to creativity  are  the  limitations  of  the reproduction   processes   themselves. Sometimes  these   limits  are  pushed knowingly or otherwise. This is where problems arise and where the need to measure and quantify color comes in. Measurements and standards can serve to more realistically achieve consistent results. This  can be illustrated by the following  factors  we live with in the printing world:
• Viewing an image on a computer screen in the 16.7 million shades of color mode whereas the printed process is only capable of approximately 5,000 shades.
• Viewing a desktop color proof, at the  incorrect line screen (DPI) on a stock that does not represent the one you will be printing on.
Introduction
Grey balance is an important color reproduction parameter because it has a global effect on all colors in an image or on a press sheet. Any bias or drift away from grey balance also produces the same  bias in all the other colors. This can cause adjacent colors on the color wheel  or circle to change hue. For  example,   adding  some  yellow bias   to   magenta   makes   it   appear reddish.   Likewise,    complementary colors  diagonally  across   from  each other  will  become  less  saturated  or greyer. A  common  term  for  this  is dirty or muddy. Grey balance  means greys  appear  neutral,  without   any predominant bias or cast.
The history of grey
In   1967,   before   dot   gain   and density  became  a  popular  means  of press control, “In photomechanical reproduction, neutral reproduction of neutral greys is required.”   However the  industry in general, and colleges as well, used solid ink density and dot gain alone  as the primary means of print quality  control for at least two decades.
Finally, ISO supplied 12647-2 to the industry which defines grey balance as “neutral”. Hope we are not aware of anyone who has ever written about or used the component ratio as a means of  prioritized  press  control. This  is not to  say a press can be adjusted to neutral  without first having been set to a known condition through plates, screens  or  transforms  –  this  has  to be done  meticulously for the overall process to work. If the press has been calibrated  to   meet  a  qualification, prioritized  adjustments  can  then  be used to get back to that condition, or at least to neutralize the mid-point.

Click for more details ...


A   step at a time to press reliability: A case study
Steve Kirk Head of Marketing ABB Switzerland Ltd.
Centre of Excellence for Printing

What is the best strategy to keep the presses running reliably   in   future?  This question confronts all production managers, and Hansjürg Stihl at the print center of the St. Galler Tagblatt in   St.  Gallen,  Switzerland,  is   no exception. His responsibilities include theTagblatt’s twoWifag OF470 presses and, in response to his management’s questions  about  future  support  and the   availability  of  spare  parts,  he performed a thorough review of the options available.

A complete retrofit of the ten year old   presses  was  initially  proposed, but this would have meant taking the presses out of service, which was not an option, and the St. Galler Tagblatt was in  any case looking for a more gradual investment in the reliability of their presses. However, Hansjürg Stihl could see that doing nothing was also not an option – the positioning systems on his presses are not being developed any further.

This  is  when  he  turned  to ABB. Damian Staedeli, Head of Service at ABB’s center of excellence for printing, recognized  what  was  required  and started  development  of  a  new ABB positioning system – APOS – based on widely used standard industrial components.

Click for more details ...


Multi protocol label switching virtual private network (MPLS VPN)

When a company  wants to connect its geographically different sites they do not have to purchase a Frame Relay circuit, or purchase an ATM circuit, or lease a dedicated telecommunication line. They can now go to their Internet service provider  and purchase a MPLS VPN to connect their geographically different sites.

Rajesh Vaidya,  Manager Electronics (Operations), Lokmat Media Ltd.,  Nagpur

Today   every   industry   wants redundancy         in         their communication   network   to overcome  huge cable costs that they were experiencing in the past. Also the alternative to leased line to connect remote centers and the high uptimes and more productive work hours.

Media companies’ main operations involve  transmission  of  information from various points of coverage spread
across diverse remote regions to the point  of  publication. To fulfill  these round  the  clock  and  time  sensitive
operations, they  need  a  robust  and reliable   connectivity.  Moreover, as the  company  grows  in  business, its
requirements are changing, that need to be responded fast and efficiently.

Media     companies     also     want their   communication   links   to   be monitored proactively and this serves
as an additional cushion for continuing connectivity.   Connectivity   solution must   be   highly   scalable   and   can be  provided  as  per  the  customers’ requirement.  

Possible challenges on existing Wide area network:
1. Complex WAN structure owing to different business requirements
2. Low   uptime   due   to   lack   of protection options
3. Complexity due to multiple vendor support
4. Non  uniform  service  experience due to multiple ISP environment
5. Lack  of  visibility  on  real  time  network performance
6. Traffic prioritization (QOS) on the legacy network is a challenge.
7. Scalability    and        manageability challenges   due   to   fast   growing network.
8. Lack   of   accurate   and   powerful reporting tools to view network performance.
9. Difficulty in proactive monitoring of the existing circuits.

Possible business challenges:
1. Requirement         of         connect, communicate     and     collaborate anytime and anywhere with geographically dispersedemployees, partners and customers
2. Ensure optimal global reach with 24 X 7 access.
3. Streamline   operational   processes to   ensure   exceptional   end-user Satisfaction
4. Concentrate  on  core  business  to deliver products and services that exceed customers’ expectations
5. Determine   best   cost   solutions to  optimize  profit  and  increase shareholder’s wealth.

Advantages of MPLS VPN
1. ONE network for ALL Applications including data voice and video
2. High level of availability, scalability and homogeneity
3. Support  for  hub  and  spoke,  full mesh and complex architectures
4. Guaranteed  service  performance due to stringent service level agreements.
5. Customers  can  benefit  from  the latest    in    network    technology without making major capital investments.
6. Multiple interface support ensuring higher flexibility.
7. End-to-end manageability through service providers central NOC
8. Online reports at a click providing real time network performance.
9. Right BW sizing ensuring optimal bandwidth utilization
10. Cost effective solution that will scale as business grows.

Click for more details ...

Vital  decisions for profitability

K. Nandakumar

Started as a lecturer in the academic field and served The Printers House, New Delhi. Until recently he was Vice President – Technical, The New Indian Express group and after superannuation is now an Associate of Vibes Academy, Chennai imparting training on technical, managerial and personality development.

It  is  generally  said  that  in  a democracy   the   people   get   the government they deserve. This is equally true that the ultimate success or  failure  of  a  business  venture  is the  own  making  of  the  respective managements. It is the management’s capability  to  make  right  decisions on  right time that prefixes the said enterprise’s success. Like the people, lured  by  immediate  gains,  making wrong  choices  and  suffering  later, the enterprises that hasten and make wrong  choices  on  their  investment portfolios,    based   on   short   term benefits,  suffer  and  fail  in  the  long run.

Through  a  series  of  articles,  we shall explore the decision options on various such portfolios, though it is
applicable  to  all  business  ventures in general, our references are more specific  to  printing  and publishing
industries.   The   decisions   in   the following  areas,  that  demand  huge long term investments, require deep
study and planning.

•  Right Business models
•  Investment on right machineries
•  Employment of right people
•  Establishing    right    systems    and procedures
•  Right  structuring  of  cost  of  the product/service
 
Right business models are based on shrewd business goals duly augmented by set of values, appropriate strategies, effective action plans and execution. The effective decisions are based on mix of business intuitions/forethought, calculated risks and understanding of the current and future market needs. Generally business model  decisions are external influenced. As this area is of paramount importance it is only appropriate that we deal with them as the finale of this series of articles proposed.
Investment on Right Machines:
This decision is to be preceded by deep and thorough study of Direct cost and other costs, design, specifications and  features, reliability and response culture of the vendor.

The  purchase   decisions   are   to be     predominantly  on  technical considerations and not on commercial convenience.   The   decision   is   to be  through a panel and not by any individual, however high his position is  in the hierarchy of the company. Invariably   the   buyer   is   attracted by   lower   cost   offers   and   more so   by attractive (!) discounts. All manufacturers initially peg up the price and later offer discounts, in stages of negotiations, just to satisfy the ego of the procurement head. Nothing is free in this commercial world. Either you pay now or end paying heavily  later,  for  the  quality  and performance  or  the  lack  of  them, respectively.

Click for more details ...


Modern newsroom

S.Sridhar,  Senior Manager, Production & Engineering, The Times of India, Chennai

In the fast moving world, there has always  been  a  high  debate  going on   whether  newspaper  industry
will survive for long.  The revolution of  information technology has made it  possible  to  view  up-to-date  news on  the  move  and  even  share  with friends   instantly   through   umpteen social  networking websites.   In fact, before getting the printed newspaper on hand, lot of developments happen on the headlines of the day.  But, still people  around  the  world  subscribe daily newspaper at home. Newspaper publishers show profits and increased circulation in the ABC audit every year. This means, people prefer to read news items ‘elaborately’.

Interestingly,  an   article   recently published in Forbes India says “India’s Newspaper biz’s not disappeared yet”, weighing  viewership  vs.  readership. The article further says “Welcome to the  capital  of  the  world’s  free  (and growing) press. Newspapers sell twice as many copies in India as they do in the United States, and much more than they do in Japan. Unlike those markets, the newspaper business in India is also growing  -  more  titles, more  copies sold, more journalists hired”.
Even in internet, people prefer to read news from the e-paper link of the newspaper website rather than other popular websites, which is publishing news items regularly.

Technology transition
The modern newsroom must be fast and technologically competent.You can imagine the efficiency and simplicity this  adds to the publishing workflow. Where   once,  editorial  departments remained   separate;   the   newspaper people had the newspaper system; the magazine  people   had  the  magazine system;  Web   people   had   another system to manage Web content; today the  environment  is  much  different. Some publishers have given  all their editors the ability to access the  same content in the same place.

Click for more details ...


The headaches headlines cause
S.Muthiah Author, editor, printer and a journalist for over sixty years

A few  issues  ago  I  had  written how the doing away with sub- editors  or  downgrading  the
function  or  not  having  skilled  ones was leading to much poor writing in newspapers these days. But a few stories I  have come across in recent weeks make me think that much worse than poor  writing is the headaches caused by incorrectly matched headlines and copy  as  a  consequence  of  the  same factors in newspapers today.

Let me consider a few examples. Example   1:  The   headline   read ‘Jerome,  Mariah   guilty   in   Grover Murder  Case’. The  story  said  that “Holding    Emile    Jerome    Mathew guilty of homicide, Sessions Judge M.W.Chandwani   ruled   it   did   not amount   to   murder.”   Mathew   was found  guilty  of ‘culpable homicide’, a case of killing rather different from ‘premeditated  murder’. And  as  for Mariah she was found responsible only for  destroying  evidence  and  not  for killing anyone! The way my generation was taught we would have at worst, if constrained  for  space, headlined  the story ‘Mathew guilty in Grover killing’ and  had  a   supplementary  headline (as there was in  this instance) stating  ‘Mariah guilty of destroying evidence’. It  should be remembered that in the world view a person killing in anger is a far cry from a cold-blooded murderer.

Example   2:  The   headline   read, ‘Swann   taunts   Sachin,   predicts   7 months  more  for  100th  ton’. The story  read, “…On  the  verge  of  his 100th hundred… `hopefully he’ll have to wait six or seven months for that, because we don’t want him to get one in England’.”  Now I see neither taunt nor prediction in that. All the story is about is England wanting to prevent Sachin scoring his 100th hundred in England. Wouldn’t  a  more  accurate, editorialising-free headline have been, ‘England hopes to stop Sachin scoring
100th ton playing them’?

Example   3:  This   headline   was serious enough to cause concern up to the highest echelons in the country.
The headline stated, ‘Docs turn scores of baby girls into boys’.  The paper’s regional   editor   stated,  “We never said anywhere in the article that they are   perfectly   healthy   babies   who were being converted.” But the story certainly reads as the headline has it, except for a line way down that there is a medical reason for the operation and not what the subsidiary headline reads: ‘Son  fetish: MP  infants  put  through surgeries, pumped with hormones’.

Example   4: ‘Sinhalese might have originated   from   Kerala’,  read   the headline of a story so badly reported
that  a  Member  of  Parliament  who spoke   was   described   as   being   a member of the Archaeological Survey of   India.  The   headline,   however, referred to what the main speaker is alleged to have said. The text quoted the speaker as saying, “The Sri Lankan kings Parakrama Bahu I and Parakrama Bahu VI  brought  mercenaries  from what was Cheranadu. These soldiers married local women and settled down in Sri Lanka.The Sinhalese could hence be their descendants.” What then were the two kings and the local women? Surely they were the ‘originators’, and not  the  mercenaries  brought  down much  later  and  who  contributed  to later generations!

Click for more details ...


August 2011

Future of Ctp plates: Green prepress

BY Tapan Paul
Head-Prepress
Mid-Day Infomedia Ltd.

In theory thermal plates using heat are more consistent in their exposure but with modern controlled violet systems there is really no difference in the results of using light or heat for exposure


>Many people have wrong perception of Indian newspaper printers that they are not environment conscious. This might be true on or before 2010 as far as ctp plates are concerned in India. But with the easy availability of Green Violet plates (chemistry free or no chemistry) from Technova in India it will be very easy for all Indian newspaper printers to think green now. In this article I have tried to share with you about our experience of Green plates trial at our newspaper production. Before going into details of chemistry free plates let us have an understanding of the printing plates first.

What is printing plate?

Before looking at the subject of no chemistry or chemistry free printing plates, the first thing to look at is the printing plate itself to assess what chemistry plates are trying to achieve. Put in very basic terms, most all printing plates are the same. All such plates have a base level that is a grained aluminum onto which a coating is added. This coating will be imaged by a light or heat source and this will cause exposure but with modern controlled violet systems there is really no difference in the results of using light or heat for exposure. That is apart from the fact thermal plates need a huge amount more imaging power than violet plates. To prepare the plate for printing on a press the non-imaged areas will need to be removed from the plate to expose the underlying grained aluminum. The hardened or linked areas of emulsion then become the areas that take the ink and the grained aluminum will carry the water from the presss dampening system to stop ink going to the non-imaged areas.

When the plate has been imaged, either conventionally using a UV light source in a contact frame, or with a CtP plate using a laser, the non- imaged areas have to be removed and the plate stabilized for printing. This is done through the developing process in a plate processor using special chemistry and wash solutions. Typically the developing process will first have a heating stage where heat is absorbed by the plate coating to create a stronger image to be durable for long press runs. The final washing and development stages remove the non-image areas and prepare the plate for running on the press.


Click for more details ...


Web break prevention and diagnosis in web-fed offset presses

By Anjan Kumar Baral
Head of Department
Department of Printing Technology Guru Jambheshwar University of Science & Technology, Hisar, Haryana

A delay is not the make-ready or dead time in between the job change- over. Delays are those periods when productive work is stopped for reasons not related to the normal operation of the press

Printing adds color to our life and we cannot think of our day to day activities without the help and use of printing technology. Introduction of electronic media has certainly complimented the traditional form of different printing techniques and day by day print media is growing towards serving the society in a better way. Offset form of printing is one of the major forms of printing and roughly it occupies 40 percent of the total print market. Sheet fed and webfed offset presses are the two options under offset printing technique and they have their own printing segments.Web fed offset presses are designed for the publication related works.

Paper enters into a printing press as a raw material and exits as physically finished or semi finished printed matter and a carrier of information. Paper is undoubtedly the most important and high cost material in printing. Performance of paper in the printing press is the major issue for the printers and it essentially depends upon these factors;

  • Runnability.
  • Printability.
  • Information capacity.

One of the major concerns in web fed offset press environment is reducing delay time and as per the research finding, the delay factor in most of the web fed offset presses is around 30 per cent. This is certainly a big number and it means that almost one third of the available press time is lost for nothing. A delay is not the make-ready or dead time in between the job change- over. Delays are those periods when productive work is stopped for reasons not related to the normal operation of the press. The second big delay factor as per the research data is running web breaks.


Click for more details ...


Automated prepress workflow

There are several ways to perform ink optimizations, and some of the very simple solutions use just slightly modified settings for TAC and GCR. Other solutions analyze the existing ICC profile, and replace it with a similar, but less ink-hungry one.

BY Mrs. Mangai
Manager-Production Deecan Herald

The First rule of any technology used in a business is that automation applied to any efficient operation will magnify efficiency. The second is that automation applied to an inefficient operation will magnify inefficiency - Bill Gates

Gone are the days, when one had to wait till the ripping stage to find out errors in editorial PDF pages or when the printer is left with no other option than to print an advertisement with a TAC more than 240-280 resulting in set-off / smearing. Software for pre-flighting, automatic image processing and ink optimizing have created a breakthrough in prepress workflow and it is worth to consider these options for a highly productive and efficient workflow in newspaper industry.
Pre-flighting software :
Pre-flighting software have become heart of prepress workflow. They are used to check the incoming advertisement materials from customers / agencies as well as to generate the final PDFs of editorial pages to be outputted on printing plates as per production requirements.
The process of pre-flighting a print job helps to reduce the likelihood of rasterization problems that cause production delays. Typically, client provided materials are verified by a pre-flight operator for completeness and to confirm the incoming materials to meet the production requirements.

The pre-flight process checks for:

  • images and graphics embedded by the client have been provided and are available to the application
  • fonts are accessible to the system, not corrupt and are in a compatible format.
  • image files are of formats that the application can process , in correct color format, correct resolution and are not corrupted.
  • required color profiles are included
  • confirm that the page layout document size, margins, bleeds, marks and page information all fit within the constraints of the output device and match the client specifications
  • confirm that the correct colour separations or ink plates are being output Other more advanced pre-flight steps might also include:
  • removing non-printing data, such as non-printing objects, hidden objects, objects outside the printable area and objects on layers below.
  • flattening transparent objects into a single opaque object
  • converting fonts to paths
  • gathering embedded image and graphic files to one location accessible to the system
  • compressing files into an archive format

There are a number of preflight solutions available in the market.

  • From version 6 onwards Adobe Acrobat Professional includes a preflight engine. With each new release this option has been improved and it is actually pretty powerful in Acrobat 9.
  • There are several preflight plug-ins for Acrobat. The best-known ones are Enfocus PitStop and Callas pdfToolbox.
  • There are also stand-alone preflight applications in the market. Some like Enfocus PitStop Server focus specifically on checking PDF files. Others like Markzware Flight Check, OneVision Asura can andle a wider range of file formats.
  • Many prepress workflow systems, such as Agfa Apogee Prepress or Kodak Prinergy, include a preflight engine. It is either a module which was licensed elsewhere or the vendors own development.

Click for more details ...


Lowering energy costs while raising awareness

High energy consumption in production constitutes an enormous cost factor for newspaper-owned and independent printing operations, and it is a topic that is being paid increasing attention, also as regards the environmental aspects

By Charlotte Janischewski, within the WAN-IFRA editorial team
specialises in reporting on topics in the field of newspaper production

Energy is a valuable resource that should be used sparingly. It is valuable not only because the non- renewable resources are becoming more scarce but also because the prices for energy are increasing continuously. Consequently, the first rule must be to avoid all types of waste, as every minute of production time consumes unnecessary energy and resources.

The general principle in printing operations should be to pay special attention to preventing surplus production and lowering waste levels. Press presetting and precisely adjusted start-up curves to match the paper that is used can be an important precondition for limiting start-up waste. Automatic control systems in the press can stabilise printing quality to a large degree.

It is important also that personnel in all areas of the operation are made aware of the situation and act responsibly of their own accord. Not only the printer at the control desk but also the forklift driver who is responsible for reel management and the person who prepares the reels for production should proceed with care because every web break costs unnecessary production time, energy and money.


Click for more details ...


The Law of Color Part 2

BY K. Panthala Selvan

Printing Consultant
and UGRA Certified Expert

Color theory

Every color in the spectrum has a relationship between each other. To understand the relationship we need to arrange them in order. Here the spectrum color (VIBGYOR) is taken in straight line. The violet and red are connected together and brought them under a circle.

The color theory starts with the concept of color wheel. The color wheel is derived by joining the ends of the visible spectrum namely the ends of violet and red are joined to form a circle. One can notice the blending of the colors from violet color to the other in a uniform gradation.

Color wheel is very important for a designer. For example, when a designer wants to choose a color combination for a design, the choice of color depends upon the appeal the design needs to exhibit. If the brand color needs to exhibit well, then the background color should be in contrast to the brand color. If a smooth appeal is expected, then the nearest colors can be chosen. These are further classified into three major categories.

  • Primary
  • Secondary
  • Tertiary colors

These colors provide the in-depth details of how colors are formed by different combinations. The primary colors discussed are the traditional Red, Blue and Yellow.These are placed in right angles to each other and now we get a triangle shaped structure. The secondary colors are obtained by the combination of the primary colors, the combination of Red + Blue = Violet, Red + Yellow = Orange and Blue + Yellow = Green.The tertiary colors are obtained by the different combination of primary and secondary colors. This provides more information and relationship between colors, Monochromatic, Analogous, Complimentary, Split complimentary, Triadic, and Tetradic.

Color Separations

Our original is a continuous tone image which has a smooth gradation of colors. This gradation is to be reproduced in the print in the same smooth manner, but the practical difficulty in doing so is the limitation of the printing machine in which the roller is uniform in length and circumference, supplies equal quantity of ink. So the plate or the image carrier has to be designed in such a way it should define the quantity of ink which is required to reproduce those smooth gradations of the original image. In order to do that the image is broken or separated (half tone image) into dots of four basic colors (cyan, magenta, yellow and black) and is then printed on the paper, provided the size of the dot, the angle in which it should be placed, shape of the dot, number of dots in a particular area, dot generation type are to be clearly defined.This involves in the entry of new concepts, Screen Angle, Screen Ruling, Dot shape, Screen type.


Click for more details ...


Media at a cross-road?

Freedom of press is perhaps becoming more and more irritant and unbearable to our government. The main perpetrators of media attack are the police because they do not like the scribes highlighting their negative roles

BY T.G. Venkatnarayanan

The author has long work experience in the print industry and was actively involved in the purchase of capital goods and raw materials while in service with TheTimes of India

In my previous article the existence of stiff competition between electronic and print media was highlighted. It was also further highlighted that both the electronic and print media are simultaneously and tirelessly making all out efforts to educate and inform the people by creating an awareness of the environment in which they have been living. Viewers and readers will be convinced that because of this healthy element of competition and the responsibility resting on the media, an environment conducive for all the players to play a fair game is being created by the fourth estate.

It goes without saying therefore that since emerging economies have a stake in each and every institution of the country where public is its ultimate owner, credibility and transparency of governance is the need of the hour. Independent India has never seen such a strong and virulent attack by the media for the governments inept handling of its multifarious functions these last few years. The masses feel the corrupt bureaucracy and politicians should be closely watched and exposed from time to time. Media is meant for that as otherwise the Hydra will raise its heads again!

Media, our ox-Populi:

From the various TV Channels and the innumerable newspapers in Engl ish and local languages available today, the public is well informed what is going on in the country. The relentless pursuit by the media to bring a story to its logical end has been the bane of this profession. Sometimes there has been backlash from the opponents and only last month there has been a brutal attack on the Fourth Estate. Everyone is in the know how it happened and unfortunately there has been a cold blooded murder of a senior journalist of repute in Mumbai, recently. Besides the death and risk involved in todays media profession, there are also incidents of bullying and incarceration on frivolous grounds. The same Mumbai tabloid publication, which lost its veteran investigative editor last month, earlier had the ignominy of facing the wrath of one of the so- called security agencies in Mumbai while exposing some administrativeirregularity. The treatment meted out to a media representative at times by our law enforcing agencies is prosecutorial and always accusatory! Why it is so is anybodys guess. Perhaps by wielding such an authoritative power someone may be drawing morbid pleasure out of it! Local hoodlums, underground dons and politicians have their own areas of operation well demarcated and tracing any crime is a taboo to these people. Exposure of any such incident will be nothing sort of inviting trouble!

The old adage that truth is most unpalatable when mentioned in public is now more dangerous if it is written in print media or beamed through the TV channels! The recent Mumbai incidents are most condemnable and most unhealthy to say the least for the media and needs a thorough re-look by the authorities concerned.


Click for more details ...


June 2011

Color appearance and psychophysics
When a newspaper is viewed by side of a coated office paper, it looks gray. When both of them brought to sunlight, both of them become brighter but the newspaper still appears darker

Swati Bandyopadhyay
Printing Engineering Department, Jadavpur University, Kolkata


Introduction
Color appearance is the study how a given color stimulus is perceived by a human observer. It is a function of many variables starting from the spectral properties of the stimulus and the lightsource in which it is viewed, the size, shape and the spatial properties, the background, surround, observer experience and the adapted state of the observer.


For example, it is desired that the color of the image in a monitor will look same as when it is printed on hard copy. It is expected that if the XYZ values of these two devices are same, this will ensure a visual match. However, it may look very different for a human observer as these two values match for an average observer, under a specified viewing condition. So it is required that the color appearance of the two samples should be identical for the two images.


It is very important to know the scene in which a stimulus is viewed. The scene is known as the viewing field or condition. It has a profound effect on the color perception. There are four elements inside it which are as follows:


The inner circle is the stimulus, from which the tristimulus values should be measured in CIE XYZ using the 2 standard observer. The intermediate circle is the proximal field, extending out another 2. The outer circle is the background, reaching out to 10, from which the relative luminance need to be measured. Beyond the circles the entire fields the surround field which can be considered to be the entire room. The totality of the proximal field, background, and surround is called the adapting field.


Click for more details ...


Print Process Control: Bring in the ROI with Automation

Snehasis C. Roy
Assoc. Vice President – Technical
ABP Pvt. Ltd

Part II

The competition is heating up and the newspapers for future must continually improve to keep its share in media planning. The new business model for newspaper print operations, therefore, must offer best quality, higher productivity, lower cost and lower waste and more innovative ideas in the look and feel of the product.

We continue from the May, 2011 issue of RIND Survey and briefly cover remaining four focus areas to be discussed. This write-up only touches upon some of the exclusive technologies, reminding (the more serious readers) that each of the sub-topics are subjects by themselves and must be studied in depth before considering any decision for investment.

Focus area III: Press operations

Plate loading and unloading: We continue our discussion where we left at the plate transportation to the printing cylinders in focus area I. Once received at the plate hangers/ carriage, the relevant automation focus is loading of the plates on the cylinder and unloading after the edition is printed. Two levels of automation are available here.

Click for more details ...


Of Pollsters & Hucksters

The vast majority of voters are not the intellectuals or so-called educated leadership in the country. It is the vote of the person in the street or the field that decides elections

S. Muthiah
Author, editor, printer and a journalist for over sixty years


It was four days before the polls’ results were to be announced and I was with a couple of friends in a small rural town in the deep south of Tamil Nadu. Their guest was the area Superintendent of Police and, as the evening wore on, the talk naturally turned to what the election results were likely to be. The Police officer was categorical; Amma would get 120 seats and form the government on her own. We others disagreed; we didn’t think that she’d get over 80 to 100 seats, but would form the government with around 40 seats her allies would give her. He, however, was adamant. And he was right about her being able to form the government on her own. But even he didn’t estimate her winning 146 seats on her own (four others were won by other parties contesting under the AIADMK symbol).

The 24X7 news channels and the media were no better than we three ‘well-informed’ persons. Even Headlines Today-ORG, which got it all wrong, predicted only a wafer-thin victory for the DMK. In other words, almost everyone thought it was a close contest. How did they fail to see a landslide? How did they fail to see that Alagiri in his Madurai stronghold would not win a single seat? Most intriguing of all, as far as the pollsters are concerned, were two curious presentations. One was a blatant bit of huckstering by CNN-IBN loudly proclaiming that it had predicted an AIADMK victory, despite being so wrong about the margin with which that was achieved. And the other was another TV channel survey which had earlier predicted an AIADMK victory by a slight margin and then, when nothing could have changed in the voting, predicted the same sort of edge for the DMK.

Click for more details ...


Electronic and Print Media

We have now seen youngsters of today are not much serious about reading and understanding news in its entirety. Understanding what has happened, where it has happened and how it has happened are more important and enough for them

T.G. Venkatnarayanan

The author has long work experience in the print industry and was actively involved in the purchase of capital goods and raw materials while in service with The Times of India

The stiff competition between the electronic and print media is quite amazing.  Each tries to be one step ahead of the other but in the final analysis the former scores remarkably higher due to its reach in a fraction of a second.  It is like a lightning flash.  The news readers capture the viewer’s mind and also simultaneously flash out the visuals in their news channels: 24x7x365 pattern.  It is like first come first served basis – I mean the story gets beamed first through electronic medium then through print medium.  The recent Abbottabad incident is an example where TIMES NOW flashed out visuals along with the narration of their correspondent stationed there.  Thus print media gets secondary slot as it comes out with the same story after a certain time gap.  The March 11, 2011 catastrophe in Japan flashed by the TV media showing the massive devastation caused by the double blows of tsunami and earthquake were indeed quite mind boggling, is another example of News Flash over electronic medium.

Earlier towards the end of January, this year, the internet website played a pivotal role in creating awareness in the minds of the people of Egypt who decided to dethrone their dictator but soon the Egyptian authorities snapped internet and cell-phone data services across Egypt. The ouster of the President, however, was prolonged for some more days but ultimately the protestors achieved their cherished goal and Egyptian President Hosni Mubarak had to relinquish his post.  This is the marvel of the electronic medium. Since then it has had a cascading effect on some of the Middle East and west Asian countries who are following Egyptian style of a bloodless transformation of power.  Well, electronic media has become absolutely necessary for both the ruler and the ruled, equally.

Click for more details ...


PControl of “Web Tension” is one of the Crucial Points in Web-Printing
Paper is relatively weak and is subjected to tear if it could be allowed to run into the printing units without subjecting it to any tensional strain

AR. Narayanan

L.P.T. F.T.C (London) D.P.T (Germany)

“Web Tension” – Its Meaning

Paper-Web is pulled through the Web-printing units, which creates a force in the web known as “Web Tension”.
The pressman has to control this tension that means, he is controlling the conditions under which the paper is drawn through the various stations in the press. It has not yet been found practical to operate a web-press without tension on the paper.
When there is no tension on the web, the printing will appear blurred because more paper being pulled through the printing cylinders, than required by the circumference of the impression and plate cylinders.

The web become loose, travelling through the press and tend to slide sideways, resulting in spoiling the printed product, as the fold will be uneven and the cutting knives will not cut in the prescribed margins. Paper is relatively weak and is subjected to tear if it could be allowed to run into the printing units without subjecting it to any tensional strain

Click for more details ...


Control of dot gain for optimizing reproduction quality

Press problems can contribute to dot gain. A press in bad condition can make matters worse. Improper press packing can make these normal gains greater, and press feed problems, like slur can make dot gains grow excessively

Manoj Mathew

Head of Department,
Assistant General Manager (Technical)
The New Indian Express
Chennai

Dot gain is an unpleasant fact of life nevertheless we can't wish it away, but we can control its effects and predictability. Every stage of the process-from film, through platemaking, to the several stages of printing the final image-contributes to dot gain. Dot gain is the effect of halftone dots growing in area between the original film and the printed sheet. Most printers treat dot gain as an evil demon that acts to deny them of their sleep. Yet, dot gain is a measurable, predictable and controllable effect of the printing process.
In today’s world of computer art generation, those who scan or manage images inherit the responsibility for managing dot gain. A printer cannot control dot gain if the film for printed halftones is generated ahead of the printer’s processes.

Click for more details ...


May 2011

Print Process Control: Bring in the ROI with automation
The best Return of Investment (ROI) for the expensive press, can only be ensured when the entire chain of processes from page make-up to delivery is integrated and optimised

Snehasis C. Roy
Snehasis C. Roy is a publishing professional with Bachelors from Rochester Institute of Technology, USA, and MBA from University of Mumbai. He has acquired his skills working with Time Magazine – USA, The Times of India Group, The DB-DNA Group and ABP Group of publications for the past 23 years in various capacities

The obituary of the daily newspaper has been written more often than that of any other printed matter. Indeed, large publishers in the USA have predicted the trusted newspaper’s demise often enough for it to almost become a self-fulfilling prophecy. Yet the oldest and most familiar of all printed matter is also one of the most durable in our changing times.

Economic downtrend came and went like the forgotten drought during the good monsoon days. Print media professionals and press managers learnt a lifetime lesson on optimisation of resources. “One penny saved is five penny worth of revenue earned”, said a respected pro in our core group.


Production directors in our nation, however, did not see any sea change in circulation demand during the bad days. Paginations were cut down for a few months but came back with a vigour not perceived by many. All shelved project papers came back to drawing board and project managers went back to doing pending projects to meet urgent business demand.

Click for more details ...


Handling reels of paper
The paper manufacturer has no control over temperature changes, that occur in transit or storage.

R. Narayanan
L.P.T.F.T.C (London)
D.P.T. (Germany)

Paper is the most important raw material for the various printing processes and usually represents substantial portion of the final cost of the printed product. Printing from the reel is the exclusive prerogative of newspaper and magazine printers. But there has been a growing use of reel-fed machines in the past few years. Business form manufacturers and label printers also use narrow-width reel-fed printing presses.

Therefore a good many printers will have to face the problem of handling reels of paper- and paper makers and their agents of delivering them. Strangely enough not all paper-makers are perfect, when it comes to handling reels, and as a good deal of the trouble a printer may experience when printing reels may have been caused before he even laid hands on the paper.

Click for more details ...


What makes a newspaper sell?
As I see it, newspapers need to have good Editorial Departments, but they need better Advertising, Production and Circulation Departments if they want to sell newspapers.

S. Muthiah
Author, editor, printer and a journalist for over sixty years


If anyone knew the answer to that, they’d be billionaires. Many people, including this writer, have, however, what they think are the right answers, but not having become even millionaires, it’s obvious the last word eludes them. But they keep trying – like I have in these columns in the past and am doing so again today.

Today’s musings arise from two recent approaches to better sell a couple of local newspapers. In one instance, there’s been a total change in lay-out and design and an even further character change in the Sunday magazine. In the other case – as well as in the case of other local dailies – there’s been a total going overboard on the IPL, that cricketing extravaganza, with a particular focus on the Chennai Super Kings in the case of the daily that’s “the other case”.

Does a change in design and lay-out, no matter how excellent, improve circulation? I’ve never known it to, but perhaps others do, particular those who write boxes about the change not to the general public but to those who are already readers of the paper! As far as I’m concerned, two things sell newspapers. One is content, the other, and the more important factor, is better managements.

Click for more details ...


Enabling High Quality
Computer-to-Plate (CtP), has revolutionized the printing process, cutting down the film-to-plate time and process, improving print quality.

T. Srirengan
General Manager – Print Services
Cyber Media (India) Ltd

From a mere installation of 50 systems across the globe in 1996, the CtP industry has come a long way. It is expected that now there are 42,000 CtP systems installed all over the western market, BRIC countries and Asia. This fillip was not a sudden one. It was an evolution – an evolution of technologies and processes over two decades. Meanwhile, many old names disappeared, and new ones emerged. Of late, the Chinese vendors arrived, pushing many strong brands to the corner.

With the advent of CtP, a first-generation image-setting technology, an image – a complete form of four or eight or sixteen pages – can be transferred from a computer directly to the plates, bypassing a medium called film. However, the first generation systems had the facility of film and plate outputting.

Click for more details ...


Productivity maintenance for web offset printers
Web offset presses are generally designed for faster production volumes and large format printing and hence they are quite heavy and with lots of functions.

Anjan Kumar Baral
Head of Department,
Department of Printing Technology
Guru Jambheshwar University of Science & Technology, Hisar, Haryana

Printing is one of the finest inventions to the mankind and it adds colour to our life. Modern society cannot think of its existence without printing. There are various printing techniques and moreover their role and importance also varies considerably, so as to accommodate a wide array of end-users. There are more than 150000 registered printing presses in India and still quite good numbers are not included in this list. Interestingly, more than 95 percent of these printing presses are either small or medium in nature.

Lithographic printing process occupies more than 40 per cent of the total print market and the picture is true in Indian as well as the worldwide market. The success of lithographic form of printing lies on its ability to produce high quality text and graphics on a wide range of paper substrates. This particular printing process is justified for varying amounts of print runs also. The lithographic form of printing is further divided into three distinct categories; sheet fed offset, heat set web offset and non-heat set web offset. In the sheet fed offset process, paper is fed into the machine in the form of sheets and in the later two cases, paper is fed into the machine in roll form. The web offset presses are so named because of their use of roll of paper which is continuously fed into the press. Only a few lithographers use the web offset process of printing. This type of printing has the distinct characteristics of volume printing and is hence popular in publication houses.

Click for more details ...


April 2011

March 2011

Fire hazards in newspaper printing
Globally newspapers are printed either by heat set or cold set web offset inks on standard or glazed newsprint

T.G. Venkatnarayanan

Newspaper printing establishments are vulnerable to fire hazards because of the consumption of basic raw materials like newsprint and ink which are ready fodders for fire. Larger the volume more is the fire hazard. This aspect has, however, not received much importance although some preventive steps are in place. The age old practice of printing newspapers in big metropolitan cities and large towns still continues.

Many newspapers even today are being printed in the heart of the cities! In India this is more in evidence. Since cities and large towns are the source and focal points for news from where it emanates by the hour, establishing a newspaper press was perhaps not considered as an obstacle in the growing cities and towns in the past. However, with the rapid technological strides made by the newspaper printing presses world over which has transformed the whole printing process, modern newspaper presses should be ideally located at far off suburbs. The suggestion for alternative location at a distant place from the city has become a necessity today due to various factors but more so because of the congestion and the traffic bottlenecks on our roads.

Click for more details ...


Press Materials Management - Newsprint
Consumables are integral to the continuing operation of production. Poor management of this process can cause downtime and loss of production

S. Madhavan
Mainframes Programmer
General Manager - Works
Ananda Vikatan Group

In press we consume many materials like Newsprint, ink, plate, blanket, fount and chemicals. It is much more important to know about material management and then we can dwell in depth of newsprint management. Newsprint is the most consumable and more cost oriented material in the press.

The first process in materials management is related to consumable materials. A detailed business process is required to determine the order point for the consumables, identify the ideal quantity to order, process receipt of the consumables, and then make sure they are in the correct place. Consumables are integral to the continuing operation of production. Poor management of this process can cause downtime and loss of production.

Materials management is part of logistics and refers to the location and movement of the physical items. Materials management is important in large manufacturing and distribution environments. A large component of materials management is ensuring that materials used are met with the minimum requirements.

Click for more details ...


Controlled Water Quality, pH and Conductivity are keys to fountain solution performance
In web-offset printing, fountain solution is prone to variation. While the cause and nature of these variations seem complicated, controlling them is relatively simple.

Manoj Mathew
AGM(IT), Technical Corporate
The New Indian Express
Chennai

During the last 30 years offset printing developed into the most important printing process. The key for this success is and always has been the high productivity and quality as well as the relatively easy production of the printing forme. While Flexographic, gravure printing and screen printing base on physical principles, Senefelder already defined his printing procedure – lithography (the precursor of offset printing) – as "chemical printing process". Printing and non-printing areas are not separated by differences in height, but by varying wetting behaviours of the printing forme towards water and oil.

UV Technology

In today context, to discover the cause of various printing problems, we must go back to the basics - the basics of utilizing pH and conductivity measurements to monitor fountain solution performance to avoid generating host of production problems that disrupt the quality on press. These basics are important to understand the importance of dampening solution strength and its consistency. Thus water quality, pH and conductivity measurements and control is essential. In web-offset printing, fountain solution is prone to variation. While the cause and nature of these variations seem complicated, controlling them is relatively simple.

Click for more details ...


Importance of Green Printing
The main advantage that green printing brings along with it is that it uses recycled material and thus the effect of the process on the atmosphere is at its bare minimum.

Anjan Kumar Baral
Head of Department
Department of Printing Technology
Guru Jambheshwar University of Science & Technology, Hisar, Haryana

As per Finn Orfano in his famous article “Guide to Green Printing and its Benefits” on May 6, 2010, “the printing industry ranks fourth in consuming energy and poses as a mounting threat against the existence of human beings and wildlife. It is because of this daunting truth that green printing is gaining popularity all across the globe. And yes, green printing is not about printing with green ink as many people conceive.

The main advantage that green printing brings along with it is that it uses recycled material and thus the effect of the process on the atmosphere is at its bare minimum”. Global warming is considered to be the major issue for almost all business houses in the globe and effective ways are being searched to take care of this issue. Green printing is also popularly known as the eco-friendly printing. There is a widespread misconception regarding to the green printing. It is its high cost factor, but in reality the extra bit of cost associated to the green printing is much more negligible to the bundles of potential benefits resulted by adopting green printing into our everyday lives.

Click for more details ...


February 2011

Invisible pics hit newspapers
Daily newspapers are getting a new form of presentation: printed image with built-in invisible image

Prof. Dr. Rajendrakumar Anayath
Head, Print Media Academy
Heidelberg, India

Principal Author
Prof. Dr. Vilko Ziljak
Faculty of Graphics Arts
University of Zagreb, Croatia

Management of visible and near infrared is posted with process colors for color setting configured for conventional newspaper print. The place of imprint that has delimited information in Visible Spectrum (VS) and Near Infrared is called “print with an infrared effect,” or conditionally “print with infrared colors.” Daily newspapers, as massive carriers of information made by printing techniques, are getting a new form of presentation: printed image with built-in invisible image.

Double Image Design in Newspaper Production

Infrared design uses properties of dyes, which occur with programmed mixing in the range of  400-1000 nm. Fortunately, our eyes detect only the first half of wavelengths, while for the other, we use an instrument. Art is familiar with the technology of video, film and television, which enables visualization through instruments. The infrared camera is also an instrument that shows the image produced from the NIR wavelength. Since we do not see the NIR wavelength, an image is programmed that has colors pressed simultaneously with colors visible in the VS. (Žiljak, V. et al, 2009a).

Click for more details ...


Computers in Newspaper Operations – Cloud Computing
A lot of effort can be reduced if collaborative software is used for content management

Sethu Subramanian
Mainframes Programmer
Chennai

With the rise of the Internet and 24/7 news channels, we might be tempted into thinking that newspapers are a dying medium. However, a recent study by the Scarborough Research and Newspaper National Network shows that the number of readers per copy has actually increased over the last few years. And in India, where Internet penetration is still low, newspapers continue to have a significant percentage of market-share. Still, with fierce competition in the industry, newspapers need to think of ways to cut costs, increase readership, which in turn will help improve advertising revenue and streamline processes.

Computers have pretty much pervaded every industry and the same is the case with the newspaper industry. The first thought that comes to mind is the use of computer software to assemble pages for the newspaper - this is part of the pre-press operation. In the past, this consisted of creating a negative film after assembling information. The technology was called Computer-To-Film (CTF) since output from the computer was converted to a film used to create the printing plate. The latter was used to transfer ink onto the final paper. CTF has given way to CTP (Computer-To-Plate), where the intermediate negative film is eliminated. The output from the computer is directly used to create the printing plate. Computers not so long ago and computers now as well! Proper use of computers can help run many newspaper operations efficiently.

Click for more details ...


Ultra Violet curing for inks
Unlike conventional oil-based inks, UV dries instantly, as soon as the web passes under the light

Manoj Mathew
AGM(IT), Technical Corporate
The New Indian Express
Chennai

UV printing is becoming more and more popular within the industry and is attracting renewed attention as newspapers examine ways to tap into new revenue streams. Numerous publishing houses are now seriously thinking of implementing this technology for various reasons. One is to make some of their current products more efficiently and effectively in coated and uncoated paper. 

UV Technology

UV technology is nothing but ultraviolet curing (commonly known as UV curing). It is a photochemical process in which high-intensity ultraviolet light is used to instantly cure or “dry” inks. It offers many advantages over traditional drying methods. UV curing has been shown to increase production speed, reduce reject rates, improve scratch and solvent resistance and facilitate superior bonding. Since UV inks are dried or cured with ultraviolet light, drying time is eliminated. Unlike conventional oil-based inks, UV dries instantly, as soon as the web passes under the light. At that time it turns from liquid to solid. UV inks are not absorbed into the stocks, which means the ink film remains on top of the substrate.

Click for more details ...


The News Paper Story
Working as a journalist, I realized, had as much to do with using paper as a medium as using words as a vehicle.

S. Anantharaman
Divisional Railway Manager
Chennai Division
Southern Railway

Not having been formally educated as a journalist, my entry into a newspaper office was studded with notions that bore little relation to reality. My ideas of journalism were highly colored by the adventures of the hero of the Frederick Forsyth novel “The Odessa File”. In that the hero Peter Miller drives a Jaguar, has a bootilicious girl friend and hunts Nazi criminals and unmasks great industrialists in post-war Germany. These industrialists had been active in the concentration camps of Auschwitz and Belsen. He never toiled at a desk amidst reams of flagging newspapers, an ink-soaked printing press or got his tunic smudged with black dye from the galleys.

Reality as it unfolded on a June morning in 1981 in the Express Towers in Mumbai was sobering and as expected, utterly different. As a new recruit reporting for the job, I was given a seat at the foot of a large table littered with newspapers sewn together with a wooden backbone. This paper cluster, I was to learn later, came in handy as a pillow to the bleary eyed subs after the night edition was put to bed. I right then gratefully laid my head and neck and sought comfort in the unyielding support of the fourth estate in print.

Click for more details ...


January 2011

The influence of paper properties on Color Management System

The gamut of colors visualized in a monitor is normally larger than the gamut of a printer. The effect is that the same image looks different when it is viewed on a monitor and when it is printed on a paper.

Dr Swati Bandyopadhyay
Reader of Printing Engineering Department
Jadavpur Univeristy, Kolkata

What is a Color Management System
Color Management is the system by which color conversions between different devices and media are automated and finally pleasing and acceptable color reproduction is possible. The main objective of color management is to impart device independence. If the original image is not of a very good quality, color management system will not improve its quality but only ensures that it looks similar in input and output devices. It means that the color difference between input and output device will be minimum on application of color management. Otherwise, output image colors in a different media will look different. For example, if you are visualizing an image in a monitor and are expecting the same impact in your hardcopy output, your expectation will not be reached if color management is not applied.

Click for more details ...


Sustainable environment through clean energy technology

This is a quite innovative technology as you always have to ensure that the humidity in the hot waste air is low enough so that it does not effect the drying when it is reused. The result is impressive with a maximum power of the dryer is only needed in the first minutes of operation

Prof. Dr. Rajendrakumar Anayath
Print Media Academy-Heidelberg India

All of us, irrespective of our profession, shall  certainly agree on a point that,  there is only one popular topic to discuss today “ Environmental Protection,Global Warming  and  Climate Change“. Understanding and doing whatever possible in this topic  is the order of the day. If we read the recent news headlines from the popular   international print magazines we will see few common headlines   as below:

  • ‘First carbon neutral printing machine installed’
  • ‘Industry agrees on CO2 footprint of paper’
  • ‘Customer ABC buys machine for alcohol-free printing’
  • ‘FSC Forest Stewardship Council badge for printer XYZ’ and so on

Click for more details ...


Industry Needs Leaders – Not Bosses
Self-actualization is not the end of the journey. The human spirit gives us the power to transcend ourselves. At its best leadership touches and releases this spirit in us.

Nilanjan Roy
General Manager – Manufacturing
Ananda Bazar Patrika

Leadership is, after all, largely an issue of people and their ability to communicate effectively with one another. There is no one who cannot greatly improve their leadership through a little extra thought and practice.
Leadership is more than possessing the qualities that are required and respected in our work of life. There are certain qualities that are hallmarks of good leaders. Let me write down some headings on the flipchart:

  • Integrity
  • Enthusiasm
  • Warmth
  • Calmness
  • Tough but fair

Click for more details ...


Adventures in a Print Shop

And so I discovered the blue (cyan), red (magenta), yellow and black sequence was not sacrosanct, that if you had a greenish picture it might be better to run the blue and yellow as the last two colours. Nowadays, with multicolour offset machines this kind of experimenting is so much easier and the results so much the better for it. But when I suggested such a dominant-colour-based printing sequence at a large offset press in Madras that I helped to start, there was horror.

S. Muthiah
Author, editor, printer and a journalist for over sixty years

I was eight years old when I first entered a print shop. It was just round the corner from the prep school and where its journal was printed every month. It was a squeaky clean press in those days of treadle machines and hand-composing and I used to watch fascinated as compositors, speaking to each other in Sinhalese or Tamil, filled, with  flying fingers, their ‘sticks’ with English letters. And when I sat down to read the proofs there was perhaps only a letter or two missing or erroneously put in. When the compositors, always calling me Putha or Thambi (son, little brother), asked me try my hand at composing, I was all thumbs. And to this day, 72 years later, I know nothing about printing equipment but do know something about good work, especially in printing. But that’s getting ahead of my story.

Click for more details ...